September 3, 2008

Understanding E-Mail Marketing with Simms Jenkins

Despite increased government regulation and stronger e-mail supression software, e-mail marketing is proving to still be an effective way to market your product or service. Simms Jenkins, author of "The Truth About EMail Marketing," sits down with Catalyst Magazine's Drew Ermenc to explain the basics behind this affordable way to reach your current and future customers.

This podcast runs about 17:35 in length.

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