Running A Lean - Not Anorexic - Business

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Contributing Business Writer

Collette McKenna Parker

November 6, 2008

No doubt, these are good days to be trimming the fat off of any business.  But there's a point at which a lean business can turn into, well, just a mean one.

"Don't be a penny-wise and pound-foolish business owner," warns Rieva Lesonsky, a small business blogger on AllBusiness.com. "Entrepreneurs often target the wrong areas for cuts. We've all known business owners who decide to save money by cutting sales commissions and bonuses. .... Your salespeople may stick with you in the short term, waiting it out until something better comes along. But when the economy improves (and we all know it will), they'll be out of there, leaving you with underserved and unhappy customers."

"Businesses with some fat on their bones, [BtoB magazine editor Ellis] Booker believes, will be better equipped to ramp up when the economy turns around. As he explains, fat is 'nature's way of storing energy until conditions improve.'"

Are you in good shape for a cold winter? Read the blog at: http://www.allbusiness.com/company-activities-management/sales-selling-sales/11659743-1.html

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