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In a former post about Ayn Rand on
my blog, I compare "
Atlas Shrugged" to
Shakespeare for the businessperson.
I read Atlas Shrugged for the first time when I was 20-years old and a sophomore at Radford
University. Professor Nick Pappas put that book in my hands. I never saw business – or the way it
impacted people’s lives – the same. Dr. Pappas knew I was entrepreneurial. I had lost my Cross
Country scholarship and was selling moonshine out of West Virginia to pay for school.
I was intrigued.
The book is long and epic. It took me over six months to read it, mostly because I was
fascinated by how the characters viewed the world, business and their roles in the fabric of the
business community. They made me think in terms of why things happen, and how we can influence
events in small ways with big outcomes.
Shortly before graduation, I wrote Dr. Pappas a letter having decided that the book was a
dissertation on “how smart people used uncommon fundamentals to shape successful business.” I
relished every moment with each page. I am self-absorbed and a perfectionist. So I saw myself in
every word and changed by each paragraph. I started to envision what it would be like to run my own
business.
Atlas Shrugged made me want to create an organization that reflected my ideal; my self-image;
my perfectionism.
I bought a moving company just after college and focused on customer service. My father had
been an officer in the Air Force, and we moved every two years. So I understood the customer
experience. I also “gave” 15 percent of the company to all of the employees. I sold that business
for over five times what I paid for it.
I had decided that no matter what business I was involved in (operator, investor, etc.), I
would give my clients the absolute best experience or result. I always offered my hand and
guaranteed the result.
To this day, most of my clients know that we guarantee our work. Some don’t think in those
terms. But even if they don’t know or care about my guarantee, that’s okay; because I know it.
I was also deeply influenced by how the “bosses” in the book treated their employees. This
made me ask the question: “Am I responsible for my people?”
Absolutely.
I had the epiphany that each employee – if enabled (and inspired) – is responsible for
generating superior product to keep a job at the company. The company does not exist to put food on
their plates.
The objective it to SERVE and be part of the solution.
I believe we have a moral obligation to pursue our own happiness and also help people. Maybe
this is what Granddad meant, in part, when he taught me to, “Follow dreams and stay true to
friends.” When you are happy and fulfilled, other people are drawn to you and inspired. This
enables you to help them. I think this means, in part, to invest in ways to help other people.
This set the stage for every business and enterprise that I have been involved with.
Isn’t it ironic that the law of natural selection is often based on what the market decides?
That is pure Ayn Rand (and I hope, Brian Cork).
A step in the path to being a “
Love Kat.”
About Brian

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