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Catalyst Magazine

Selling Yourself


Contributing business writer

Collette McKenna Parker

August 13, 2008

In case you missed Atlanta venture capitalist Charlie Paparelli's recent ATDC presentation on "7 Steps to Getting a Second Investor Meeting," Venture Catalyst Cindy Cheatham has neatly summed it up on the ATDC blog.
 
She writes, "The #1 hot tip was in Charlie's own words, 'I'm asking myself during that first meeting "Do I think he can do it?" In other words, you're selling yourself. You're selling investors the confidence you can pull it off.' Charlie was adamant that investors do not respond to cold-calls, and they don't. He shared a chart of all the key organizations and people that should connect you to investors if you have the right value-add partners."

For a solid recap on the event, click here.


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